The cigarette industry is becoming known as "Armageddon Stock." Reason being, if another financial crisis ever broke out again, cigarettes would be one of the things that people would start trading above money. This is a good thing when it comes to stocks, because even if the market goes down, it's safe to know that the cigarette industry won't take as big of a hit as some of the other industries would. Many of the cigarette companies are starting to bounce back early in the stock market because they never really lost too much when the economy went down.
Phillip Morris has also just upped its cash dividend again from 54 to 58 cents per share, showing that they have extreme confidence in the ability for the cigarette market to put out. The fact that population is expected to grow in the future, cigarette companies have a good chance of getting a lot of new smokers to add to the market.
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